Here's the plan, as per the creator of the event: "We will all meet up at the Area 51 Alien Center tourist attraction and coordinate our entry. If we Naruto run, we can move faster than their bullets. Let's see them aliens."
"Naruto run" refers to the main character in the eponymous Naruto anime, as seen below. So, that's it. After decades of mystery, humanity will Naruto run its way to unravelling alien life.
It's not going to happen. Unfortunately, the event is fake. Fortunately, the memes are real. In an instance of the internet unifying over a key issue of our time, Twitter, Facebook and Reddit really gave us the goods.
Area 51 is a highly classified zone around 150 miles from Las Vegas, Nevada, part of the Edwards Air Force Base. No one really knows what the base is used for, though it's speculated to be for aircraft development, and as such Area 51 has become synonymous with alien conspiracies. The most popular ones involve alien spaceships or aliens themselves, all allegedly housed within the classified zone.